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项目概览

年份                    2020
时长                    3-4 小时 / 每个

工具                     After Effects / Adobe Premiere
技能                    动效 / 故事讲述 / 视频编辑 / 时机把控 / 缓动 / 动作轨迹

Prada SS21 W show image_01.jpg.webp

01   Prada Campaign

Challenge

The campaign for Prada's SS2021 collection blends the brand's iconic monochromatic elegance with futuristic-retrospective timelessness. We focus on detailed storytelling and fluid animation to capture each garment's essence, merging whimsy and sophistication. Innovative motion design techniques infuse dynamic energy and individuality, immersing audiences in Prada's sartorial imagination while maintaining brand coherence.

Final Work

Close Up Shots

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02   Van Gogh Museum

Challenge

I reimagined a museum ticket as dynamic motion art, inspired by my visit to the Van Gogh Museum in Amsterdam. Focusing on the vibrant energy of "Almond Blossom," I meticulously crafted scenes reflecting Amsterdam's picturesque landscapes and Van Gogh's expressive brushwork. The result blends nostalgia with creativity, capturing the essence of his masterpieces and transforming a mundane object into a captivating visual experience, evoking my childhood fascination with art.

Final Work

Amsterdam-Took-a-Big-Step-Toward-Banning-Cruise-Ships-From-the-City-Center_GettyImages-139
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Story Boards

Looking for more motion work?

Checkout my 2024 showreel in the 'Who am I' page.

Team

Course                               Motion Graphics SP 2021
Part-time Professor          Jinu Hong
Student                             Julia Du

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